Summary: Experiential Marketing: Review and Analysis of Schmitt's Book

Summary: Marketing Outrageously: Review and Analysis of Spoelstra's Book

Summary: Differentiate or Die: Review and Analysis of Trout and Rivkin's Book

Summary: Think Like Your Customer: Review and Analysis of Stinnett's Book

Summary: Conversational Capital: Review and Analysis of Cesvet, Babinsky and Alper's Book

Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz's Book

Summary: The Referral Engine: Review and Analysis of Jantsch's Book

Summary: Epic Content Marketing: Review and Analysis of Pulizzi's Book

Summary: Marketing 3.0: Review and Analysis of Kotler, Kartajaya and Setiawan's Book

Summary: The Sales Magnet: Review and Analysis of Lee's Book

Summary: The Experience Economy: Review and Analysis of Pine and Gilmore's Book

Summary: The Customer Driven Company: Review and Analysis of Whiteley's Book

Summary: Your Marketing Sucks: Review and Analysis of Stevens' Book

Summary: Enchantment: Review and Analysis of Kawasaki's Book

Summary: Exceptional Selling: Review and Analysis of Thull's Book

Summary: The End of Marketing as We Know It: Review and Analysis of Zyman's Book

Summary: Changing the Channel: Review and Analysis of Masterson and Tribby's Book

Summary: Selling Sucks: Review and Analysis of Rumbauskas Jr.'s Book

Summary: Customer Centric Selling: Review and Analysis of Bosworth and Holland's Book

Summary: Launch: Review and Analysis of Walker's Book