Francisco Yus is full professor at the University of Alicante (Spain). He has applied pragmatics to internet-mediated communication (Ciberpragmática, 2001; Ciberpragmática 2.0., 2010; Cyberpragmatics, 2011; Smartphone Communication, 2021). He has also published on irony and humour (Humour and Relevance, 2016; Pragmatics of Internet Humour, 2023). He is also editor (with Chaoqun Xie) of Internet Pragmatics.