Customer Centric Banking Models that work
Ahmed Musa
Dec 2024 · Recorded Books
Ebook
159
Pages
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About this ebook
Customer-centric banking models focus on tailoring services to meet the individual needs and preferences of customers, creating deeper relationships and enhanced experiences. One successful model is personalized banking, where banks use data analytics to offer customized financial products, such as personalized loans, savings plans, or investment advice. By understanding customers' financial behaviors, banks can predict needs and proactively provide relevant solutions, increasing satisfaction and loyalty.
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