Flipnosis: The Art of Split-Second Persuasion

· Random House
4.0
7 reviews
Ebook
400
Pages
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About this ebook

'What if I were to tell you that a psychopathic arsonist might also be the person most likely to save you from a burning building?'

*This book is about a special kind of persuasion: 'flipnosis'. It has an incubation period of just seconds, and can instantly disarm even the most discerning mind. Flipnosis is black-belt mind control. It doesn't just turn the tables, it kicks them over.

*From the malign but fascinating powers of psychopaths, serial killers and con men to the political genius of Winston Churchill - via the grandmasters of martial arts, Buddhist monks, magicians, advertisers, salesmen, CEOs and frogs that mug each other - Kevin Dutton's brilliantly original and revelatory book explores what cutting-edge science can teach us about the techniques of persuasion.

Ratings and reviews

4.0
7 reviews

About the author

Dr Kevin Dutton is a researcher at the Department of Experimental Psychology, University of Oxford, and a member of the Oxford Centre for Emotions and Affective Neuroscience (OCEAN) research group. He regularly publishes in leading international scientific journals and speaks at conferences around the world. Flipnosis is his first book.

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