How to Be Creative: A Practical Guide for the Mathematical Sciences
About this ebook
Building on the authors’ many years of experience running creativity workshops, How to Be Creative: A Practical Guide for the Mathematical Sciences gives a six-step process for generating great ideas that can be used by individuals or groups, provides examples demonstrating how these concepts have been or might be used in practice in the mathematical sciences, presents seven tried and tested briefs that can be used at creativity workshops, and offers guidance on to how to evaluate ideas wisely and how to build a team culture in which creativity flourishes.
This book is for anyone in the mathematical sciences who wants to be more creative or who wishes to train others in creativity.
About the author
Nicholas J. Higham is Royal Society Research Professor and Richardson Professor of Applied Mathematics at the University of Manchester. He is a Fellow of the Royal Society, a SIAM Fellow, an ACM Fellow, and a past president of SIAM. He is the author of four previous SIAM books and a winner of the SIAM George Pólya Prize for Mathematical Exposition.
For the last 20 years, Dennis Sherwood has been running The Silver Bullet Machine Manufacturing Company Limited, specializing in creativity and innovation. Previously, he was a consulting partner for Deloitte Haskins + Sells and Coopers & Lybrand, an Executive Director at Goldman Sachs, and Managing Director of the UK operations of SRI Consulting. He is the author of many articles and of 14 books.
