The Chinese Television Industry
Michael Keane
Jul 2015 · Bloomsbury Publishing
Ebook
200
Pages
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About this ebook
Television is a massive industry in China, yet fewer people are watching television screens. This ground-breaking study explores how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors.
About the author
Michael Keane is Professor of Chinese Media at Curtin University, Australia. He is the author of Creative Industries in China: Art, Design and Media (2013) and co-editor of Chinese Media: Critical Concepts and Cultural Studies (2013), among many other titles.
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