Marketing (Collins Business Secrets)
Apr 2010 · HarperCollins UK
3.8star
4 reviewsreport
Ebook
128
Pages
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About this ebook
The marketing secrets that experts and top professionals use.
Get results fast with this quick, easy guide to the fundamentals of Marketing
Includes how to:
• Position your product for a target market
• Build a brilliant marketing plan
• Create stunning branded marketing materials
• Use memorable publicity to build market interest
• Take advantage of new technology
Ratings and reviews
3.8
4 reviews
Swari Wiratno
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February 12, 2015
This book gives you a very simple understanding about what marketing really is. Gives you all the tips that we could use when selecting our consumers, place to sell our product, networking, and ways of promotion.
1 person found this review helpful
About the author
Peter Spalton CMC works as a freelance marketing consultant for multinationals, private companies, family business and public bodies. He mentors chief executives and sales directors throughout the UK. He has also held senior marketing positions in ICL, Ericsson and Nokia.
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