Lean Marketing

· AA Global Sourcing Ltd
4,0
2 avis
Ebook
98
Pages
Admissible
Les notes et les avis ne sont pas vérifiés  En savoir plus

À propos de cet ebook

The word Lean marketing has been one of the buzzwords of business for a few years now, but beneath the buzzword lays a strong, successful and above all common sense strategy.The Lean Marketing process is actually nothing new. The business tactics it employs are all well known and widely used. Despite this most businesses do not follow them in any particular order or manner. What makes Lean Marketing special is that it organizes its techniques in to a coherent, easy to follow strategy. These steps can be followed step by step to not only launch a successful business, but stop you from launching an unsuccessful business.

The key aspects of lean marketing are:
• Market Targeting
• Validation
• Minimum Viable Product
• Goals
• Improvement
• Scale-ability

This sounds like common sense, but how can you apply it to marketing? Find out more in this book.

Notes et avis

4,0
2 avis

Quelques mots sur l'auteur

 About The Author:  Ade Asefeso MCIPS MBA

 Ade has packed a lot into his career over the years with a long spell working at senior level within various manufacturing companies in the UK. He can be described as international diplomat due to his work across the globe.

Ade spent a lot of his time representing various companies either at supply chain level, operational level, sales and marketing level, and senior executive level across Asia, North America, Africa, Eastern and Western Europe.

Ade is currently the CEO of AA Global Sourcing Ltd. A company that helps local businesses outsource so that they can enjoy the benefits that used to be enjoyed by big corporations for years.

All this still doesn’t make mention of Ade’s increasingly successful career as an author, of numerous books on Finance, Business Ideas, Personal Development, Self help, Outsourcing, Lean Manufacturing, Agile and Lean Office, Lean Office, Six Sigma, Six Sigma Healthcare, Six Sigma marketing, Lean Startup, Lean Procurement, Lean Implementation, 5S for Supervisors, 5S Home, Lean Handbook, Lean marketing, Lean Sales and marketing, Lean Accounting, Lean Healthcare, 5S for Healthcare, Green Manufacturing, Supply Chain Management, Real estate, Balanced Scorecard and Online Marketing.

In his spare time, although it’s amazing to think that he might have some, Ade does keep fit. 

Attribuez une note à ce ebook

Faites-nous part de votre avis.

Informations sur la lecture

Téléphones intelligents et tablettes
Installez l'appli Google Play Livres pour Android et iPad ou iPhone. Elle se synchronise automatiquement avec votre compte et vous permet de lire des livres en ligne ou hors connexion, où que vous soyez.
Ordinateurs portables et de bureau
Vous pouvez écouter les livres audio achetés sur Google Play en utilisant le navigateur Web de votre ordinateur.
Liseuses et autres appareils
Pour pouvoir lire des ouvrages sur des appareils utilisant la technologie e-Ink, comme les liseuses électroniques Kobo, vous devez télécharger un fichier et le transférer sur l'appareil en question. Suivez les instructions détaillées du centre d'aide pour transférer les fichiers sur les liseuses électroniques compatibles.