Everyday Bias: Identifying and Navigating Unconscious Judgments in Our Daily Lives

· Rowman & Littlefield
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To be human is to be biased. From this simple truth, nationally recognized diversity expert Howard J. Ross explores the biases we each carry within us. Incorporating anecdotes from today’s headlines alongside case studies from over 30 years of diversity consulting, Ross helps readers understand how unconscious bias impacts our day-to-day lives and, particularly, our daily work lives. And, he answers the question: “Is there anything we can do about it?” by providing examples of behaviors that the reader can engage in to disengage the impact of their own biases. Originally published in 2014, the updated edition draws new examples from today’s headlines such as the #me too Movement, police shootings, and bias in the ever more partisan Trump era.


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Howard J. Ross, a lifelong social justice advocate and founding partner of the nationally recognized diversity consulting firm Cook Ross, Inc., is the author of Reinventing Diversity: Transforming Organizational Community to Strengthen People, Purpose, and Performance (2011), Everyday Bias: Identifying and Navigating Unconscious Bias in our Everyday Lives and Our Search for Belonging: How Our Need to Connect is Tearing Us Apart (Barrett Koehler, 2018) His work has been published by the Harvard Business Review, the Washington Post, the New York Times, and Forbes, and he has worked with Fortune 500 companies across a variety of industries. He resides in Washington, DC.

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