Cultural Tourism Research Methods
Greg Richards · Wil Munsters
2010年1月 · CABI
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Cultural tourism applies to tourism activity based on visitors' experience of local culture, traditions and lifestyle, participation in arts-related activities and visits to amenities such as museums and galleries. By examining qualitative and quantitative research techniques such as surveys, interviews and tracking studies, this book provides a practical guide on how to conduct the research as well as a discussion and evaluation of the methods, making it an ideal resource for students and researchers in leisure and tourism.
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