most technologically disruptive
era in human history. Advances in
artificial intelligence, combined with
radical breakthroughs in hardware,
will usher in an era that sounds like
science fiction today. Devices will
fade away, virtual environments
will emerge and super-smart AI
assistants will organize our lives
and run our businesses. In this
new world, our relationship with
technology will change forever.
We will, both virtually and
biologically, Merge together.
Based on exclusive interviews with
inspirational business leaders, worldrenowned
academics and pioneering
researchers, Merge investigates
the five stages of this extraordinary
journey. It explores the urgent
implications for marketing and reveals
exciting new opportunities for brands.
Crucially, it identifies what needs to
be done today in order to prepare
for tomorrow – a future in which
humanity and technology become
inextricably linked.