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Catnip, or Nepeta cataria, grows wild in many parts of the world and is extremely easy to grow at home in most climates. It's part of the mint family and contained within the bulbs, stems, and leaves is an oil called nepetalactone. Once eaten, rolled on, or crushed, the oil binds to the cat's nasal receptors and stimulates a response that affects a number of areas in the brain, including the hypothalamus and amygdala, two regions that are key in regulating emotional and behavioral responses to stimuli. This produces a mild euphoric effect and typically lasts about ten to twenty minutes.
Catnip is non-addictive and harmless and provides a temporary respite from your cat's gruelling workload of napping all day.
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Andrew Marttila is a professional animal photographer best known for his captivating images of felines. He reaches hundreds of thousands of cat lovers through social media where he documents his travels promoting shelters across the country, taking photos for clients, and snuggling his cat, Haroun. Andrew's photography has been featured in Catster, Vanity Fair, Real Simple, and The Guardian, and on CNN and MSNBC, among others. Andrew is the photographer behind Shop Cats of New York http://thegreatwentphoto.com Andrew is 'friends with and [has] photographed nearly all the "famous" internet cats.' He dates Hannah Shaw, known to the internet as 'Kitten Lady', whose life purpose has been dedicated to rescuing, fostering, and advocating for kittens. Kitten Lady has an extremely powerful social media presence; every week Andrew personally generates over 700,000 unique impressions to his social media images.
