Summary: Innovation: Review and Analysis of Carlson and Wilmot's Book
BusinessNews Publishing,
Feb 2013 · Primento
Ebook
44
Pages
family_home
Eligible
info
reportRatings and reviews aren’t verified Learn More
About this ebook
The must-read summary of Curtis Carlson and William Wilmot's book: "Innovation: The Five Disciplines for Creating What Customers Want".
This complete summary of the ideas from Curtis Carlson and William Wilmot's book "Innovation" shows that the starting point for innovation is not a new idea, but the answer to three fundamental questions on your customer and what you are offering. In their book, the authors explain these questions and the five principles that you can use to answer them in the best way possible. This summary also explores the best way to implement innovation and how to form the innovation team.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Innovation" and discover the key to implementing innovation and making it work to your company's advantage.
This complete summary of the ideas from Curtis Carlson and William Wilmot's book "Innovation" shows that the starting point for innovation is not a new idea, but the answer to three fundamental questions on your customer and what you are offering. In their book, the authors explain these questions and the five principles that you can use to answer them in the best way possible. This summary also explores the best way to implement innovation and how to form the innovation team.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Innovation" and discover the key to implementing innovation and making it work to your company's advantage.
Rate this ebook
Tell us what you think.
Reading information
Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.
