Review of Marketing Research

Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

Marketing In and For a Sustainable Society

20 Rules of Closing a Deal

Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

Research in Consumer Behavior

Made to Stick: Why some ideas take hold and others come unstuck

Handbook of Qualitative Research Methods in Marketing

Instagram Marketing: How To Grow Your Instagram Page And Gain Millions of Followers Quickly With Step-by-Step Social Media Marketing Strategies

Gifts, Romance, and Consumer Culture

How To Sell Anything To Anyone

Marketization: Theory and Evidence from Emerging Economies

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

The Sales Leaders Playbook

The Vulnerable Consumer: Beyond the Poor and the Elderly

The Art of Closing the Sale: The Key to Making More Money Faster in the World of Professional Selling

Handbook of the Sharing Economy