The Complete Marketer: 60 Essential Concepts for Marketing Excellence

Marketing Plans: How to prepare them, how to use them, Edition 4

Market Segmentation: How to Do It and How to Profit from It, Edition 4

Marketing Plans: How to prepare them, how to use them, Edition 6

Market Segmentation: How to Do it How to Profit from it, Edition 2

Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy

Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy, Edition 2

Marketing Planning for Services

Market Segmentation: How to do it, how to profit from it

Key Account Management: The Definitive Guide, Edition 3

Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8

Pocket Guide to Selling Services and Products

MBA Marketing

Marketing Plans: How to Prepare Them, How to Profit from Them, Edition 8

Pocket Guide to Selling Services and Products

Malcolm McDonald on Key Account Management

Marketing Planning for Services

Web Security for Developers: Real Threats, Practical Defense

Key Account Plans

Key Customers: How to Manage Them Profitably