It Starts With Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue
Andrew Sobel
May 2020 · Gildan Media · Narrated by Steve Menasche
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7 hr 39 min
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About this audiobook
Andrew Sobel offers a proven, 100-day plan for conquering fourteen tough client development challenges and growing your client base. He's encapsulated twenty-five years of unique research, including personal interviews with over 3000 top executives, into a practical roadmap for winning more new clients and growing your existing relationships.
You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You'll master the art of reframing client requests, leading to broader, higher-impact engagements. You'll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you'll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses as well as from his interviews with over 1500 acclaimed rainmakers.
You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You'll master the art of reframing client requests, leading to broader, higher-impact engagements. You'll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you'll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses as well as from his interviews with over 1500 acclaimed rainmakers.
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About the author
Andrew Sobel is the author of nine acclaimed books, including the international bestsellers Clients for Life and Power Questions. His firm, Andrew Sobel Advisors, has attracted over 150 of the world's leading companies as clients, including Citigroup, Cognizant, Booz Allen Hamilton, Ernst & Young, Bain, and Grant Thornton.
Steve Menasche is a conservatory-trained actor, musician, and martial artist who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has completed over 250 audiobooks and has been featured in national radio and television campaigns.
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