The Lean Enterprise: How Corporations Can Innovate Like Startups
Obie Fernandez · Trevor Owens
May 2021 · Gildan Media · Narrated by Steve Carlson
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8 hr 12 min
Unabridged
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About this audiobook
The size of an organization and its ability to innovate are known to have an inverse relationship. Small startups innovate quickly, while large enterprises develop new products with a time to market that is longer than the average person's job role. While many areas of the economy are seeing limited growth, the startup community is thriving, and large enterprises have taken notice. Among them, the US Postal Service, General Electric, American Express, Lockheed Martin, Sony, and others, are investing significant resources in both training and infrastructure based on the concept of The Lean Startup. Pioneered by Eric Ries and developed in Silicon Valley, Lean Startup provides a structure for an entirely new way of doing business. The book will cover: Enterprise Lean Startup Innovation Lab Corporate Venture Fund Corporate Development (Lean) Startup Tools (Lean) Startup Metrics This book will focus on methods, time tables, compensation, financial investment, and case studies on successful enterprise product development, the development innovation labs, corporate venture arms, and acquisition & integration of startups
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