Unlocking Creativity: How to Solve Any Problem and Make the Best Decisions by Shifting Creative Mindsets
Michael A. Roberto
Feb 2019 · Gildan Media · Narrated by David Marantz
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5 hr 54 min
Unabridged
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About this audiobook
In many organizations, creative individuals face stubborn resistance to new ideas. Managers and executives oftentimes reject innovation and unconventional approaches due to misplaced allegiance to the status quo. Questioning established practices or challenging prevailing sentiments is frequently met with stiff resistance. In this climate of stifled creativity and inflexible adherence to conventional wisdom, potentially game-changing ideas are dismissed outright. Senior leaders claim to value creativity, yet often lack the knowledge to provide a creative framework.
Bestselling author and scholar Michael Roberto presents a thorough investigation of organizational obstacles to creative thought. Highly relevant to the growth crises many enterprises face in today's economic landscape, this book examines how to break barriers to spark creativity and foster new ideas. This insightful and informative work allows business executives, senior managers, and organization leaders to recognize the six organizational mindsets that impede creativity and innovation; learn how to tear down the barriers that obstruct the creative process; create an environment that allows talented people to thrive; and encourage creative collaboration in teams throughout an organization.
Bestselling author and scholar Michael Roberto presents a thorough investigation of organizational obstacles to creative thought. Highly relevant to the growth crises many enterprises face in today's economic landscape, this book examines how to break barriers to spark creativity and foster new ideas. This insightful and informative work allows business executives, senior managers, and organization leaders to recognize the six organizational mindsets that impede creativity and innovation; learn how to tear down the barriers that obstruct the creative process; create an environment that allows talented people to thrive; and encourage creative collaboration in teams throughout an organization.
About the author
Michael A. Roberto became Director of the Center for Program Innovation at Bryant University after serving six years on the faculty at Harvard Business School. He is the author of the business bestseller Why Great Leaders Don't Take Yes for an Answer.
David Marantz is an actor living in New York City. He has narrated eighty-five-plus titles since his first in 2011. He won an AudioFile Earphones Award for The Mind Club by Daniel M. Wegner and Kurt Gray, and was nominated for an Audie Award for his contribution to the short story collection Rip-Off!
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