Twisted Business: Lessons from My Life in Rock 'n Roll

Jay Jay French · Steve Farber

Oct 2022 · Tantor Media Inc · Narrated by Phil Thron

Audiobook

6 hr 14 min

Unabridged

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About this audiobook

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the 70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history. Part business book, part memoir, Twisted Business is an unexpected, inspiring, whirlwind story of transformation and redemption. Twisted Business follows French's adventure-filled life-from growing up in New York City in the sixties, to working as a drug dealer and struggling as an addict before quitting cold-turkey, and finally, to creating and cultivating Twisted Sister and turning it into one of the most successful brands in the world. Together with his mentor, Steve Farber, a best-selling author and one of the world's top leadership and management experts, French offers unique, hard-earned tips and advice from his nearly fifty years as a musician, music business manager, and entrepreneur. French shows how anyone can create their own brand, grow a successful business, reinvent themselves, or simply find success in what they love to do. Entertaining, provocative, funny, and informative, this book is the trip of a lifetime and a treasured guide for entrepreneurs, business people, and music fans alike.

About the author

Jay Jay French founded Twisted Sister, the internationally renowned heavy metal band, nearly fifty years ago. Since then, he has catapulted his career to become one of the most successful managers, producers, and entrepreneurs in the music business.

Steve Farber is a Wall Street Journal best-selling author and the founder and CEO of The Extreme Leadership Institute. He is considered to be one of the world's top motivational speakers and leadership experts.

Phil Thron is a classically trained actor who has worked on stage, TV, and behind the microphone for several decades. When he's not recording from his home studio in New Jersey, Phil can be found playing tennis, reading or listening to books, watching movies, spending time with his family, and playing guitar.

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